Startups, cloud computing, and the freedom to innovate
popping..I was the guest writer for this week’s Zapflash article for the guys at Zapthink. I wrote a piece talking about how startups have been the ones innovating with cloud computing while the bigger, established companies are still trying to understand the pros and cons of the cloud.
In this article I discuss my own personal experience where the well established paper coupon industry is in a mad dash to transform itself to paperless. The market leaders in this space are bogged down with legacy systems and executing against their current business models. In the mean time, agile startups with no legacy systems, no data centers, and a entrepreneurial cultures are quickly advancing this space and effectively becoming the service providers for the paper giants at a price point that can’t be matched with on-premise computing solutions.
Read the article and you will see how cloud computing is changing the landscape of business and how those that resist this change may be hurting their business in the long run. If you know of similar examples in other industries, please share.
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